What’s up Bloxstars!
What festive things have you been doing this holiday vacation? Ice skating, drinking hot chocolate, tinkering away on some DIYs? Whatever it is, we wanna hear all about it! Speaking of skating… we can’t wait to give you the inside scoop on a super important member of Team Goldie that has a gazillion special talents- one of them being a PRO at skateboarding!
Meet Gordon: The creator of digital and printed design assets for the marketing and sales team, Gordon somehow manages to take on all these tasks WHILE also assisting the Product, Gold Studios and Operations teams with specific design requests. Crazy, we know!
What is your GoldieBlox name and what does it mean?
I’m the “Cuteness Curator”. This came about because the art direction I received from day one was “make it fun, and it’s gotta be cute.”
If you could give a piece of advice to any aspiring designers what would it be?
Find companies that appeal to you and email them. This is how you find work. Keep your emails short and to the point. “THIS is who I am, THIS is what I love about your company, please let me know if there is anything I can do to help”. Companies receive hundreds of emails a day. If you send them an essay about how awesome you are, they aren’t going to read it. Always include a link to your online portfolio, a link to your LinkedIn page and attach your résumé. Job boards are mostly a waste of time but a great way to find companies that are growing.
Who or what is your biggest source of inspiration?
For a while now it’s been designer/illustrators that mix lettering, illustration and type. I always pull inspiration from a design blog called the “friends of type”. Other Designers/illustrators I look to are I LOVE DUST in London, MUTI in Cape Town South Africa, Morning Breath in NYC, Post Typography in Baltimore and Benny Gold in San Francisco.
What’s your super power?
T-Shirt folding. I owned a screen printing business and my wife owns a retail store. I can fold shirts and hoodies like it’s nobody’s business.
Tell me about any hobbies that you have outside of work.
Skateboarding has been a huge part of my life for a long time. I started skateboarding in 1989 when I was 9 years old and its the reason I moved to California. But my new hobby is about to be hanging out with my (almost newborn) son Clyde. My wife Sandy is 36 week pregnant right now. We’re both SO excited to meet him!
What is the best thing about working at GoldieBlox?
My favorite part about working at GoldieBlox is getting to work on so many different projects. I’ve had jobs where they were nothing more than “sit here, do this, all day”. Working at GB is the complete opposite. I have short and long term projects that I work on daily while at the same time collaborating with the Sales, Product, Operations and Gold Studios teams. This means every day I could be working on something new. Projects range from print design, web pages, digital assets, photography, packaging, etc… As a designer, I love this.
Check out a couple of the uber awesome things Gordon has designed! I mean look at these… SO cute.
Stay warm and have a happy holidays!