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The BLOG

Equal Pay Day 2016 – .79 Just Doesn’t Make Sense

At GoldieBlox, we’re all about leveling the playing field – and the paying field. That’s why April 12th, Equal Pay Day, is so important to us. We firmly believe that men and women should be paid equally when they do the same work. And right now, that isn’t the case. For every dollar men make, on […]

Forming a More Perfect Union: Honoring Women in Government and Public Service for Women’s History Month 2016

Did you know that March is National Women’s History Month? In 1987, a presidential declaration designated March as a month to highlight the accomplishments of influential women and celebrate progress. Okay – now that you’re caught up on the history behind the history, let’s fast forward to 2016. Each year, Women’s History Month has a […]

This is How February 29th Keeps the Universe in Sync

Get ready. The truth about our universe is going to blow your mind. Every four years, February 29th comes along. It’s like those family members that send you birthday cards, but that you only see at reunions. But do you know why we add an extra day to our year every once in awhile? A […]

Goldie’s Super STEMy Reading List for Budding Scientists, Inventors, and Engineers

That extra family time around the holidays is magical, but can prove exhausting – how do you fill every hour of the day with something fun and engaging? What toy, game, or activity provides a never-ending supply of exciting content? And how could it possibly appeal to everyone? We’ve got a fun concept for you: […]

Win Some Extra Holiday Cheer with GoldieBlox + Epic!

We are making someone’s holiday season a little brighter by teaming up with Epic! to give away a free year of reading with Epic!, plus the Goldie Blox Zipline and Ruby Rails Skydive action figures! To enter, click on the screenshot below to head to Epic!’s website. Find their Female Leads list, and surf the awesome, […]

Fast-Forward Girls 2015

At GoldieBlox, we champion two things: good old fashioned play, and strong, confident, and creative role models. After all, she can only be it if she can see it. With the launch of Fast-Forward Girls 2015, we’re celebrating today’s role models and the generation of girls they’ve inspired – the girls who have broken the […]

The Next Generation: the YouTube Celebs from Fast-Forward Girls 2015

Fast-Forward is all about girls. This year, GoldieBlox was lucky enough to have some of the biggest YouTube talent join us in our celebration of girl power. But these girls aren’t just playing role models in the video – they are role models. These are the girls that are pushing us into the future. Read […]

Giving Tuesday 2015: Goldie Gives Back

It’s Giving Tuesday, and we’re putting our toys where our mouth is. We want to make sure that children everywhere have the opportunity to learn, build, and grow with toys and experiences like GoldieBlox. Today, we’re making that happen. We’re partnering with Baby2Baby.org to match every dollar spent with a dollar donated. That means that […]

GIVEAWAY: Learn to Code with GoldieBlox & DK!

Exciting news! Because of the wild success of our newest action figure, Ruby Rails, we’ve decided to celebrate with a giveaway! And what better to feature than some coding resources so your girls and boys can code just like Ruby? Named after a programming language, Ruby is a coder herself. After strapping on her parachute, […]

5 Firsts for Women in the Military

Happy Veterans Day to all our friends, family, and fans who have served the United States. Whether with us or not, we’re taking today to think of you and the ones that you love. As the armed forces expand and become more inclusive, we’d like to take a moment to recognize five women from history […]