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The BLOG

Kicking Off Two New STEM-Based Web Series to Inspire Kids to Hack Their World

This morning I walked into the office and as I was about to make my morning coffee, I couldn’t help but notice a giant vat of rainbow-colored spaghetti with a big sign that said, “Thawing – please don’t touch!” blocking all the mugs. This put a huge smile on my face as I knew exactly […]

GoldieBlox introduces Chapter Books with Random House

The reason I started GoldieBlox was because I wanted to share a new role model with girls who didn’t exist – the female engineer. I couldn’t believe there hadn’t been a kid’s brand built around this character, when boys had Handy Many, Lego Man, Bill Nye the Science Guy, and Jimmy Neutron Boy Genius (to […]


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